Pemasaran Digital

UNIVERSITAS NEGERI JAKARTA KOTA ADM. JAKARTA TIMUR - DKI JAKARTA, ID CODE PRODI : 61304 CODE PT : 001037
9
Authors
3.913
SINTA Score Overall
2.047
SINTA Score 3Yr
435
SINTA Score Overall Productivity
227
SINTA Score 3Yr Productivity
Latest number of publications
DO YOU FEEL BETTER WHEN BUYING MORE? THE MODERATING EFFECT OF CONSUMER MOOD ON THE URGE TO BUY IMPULSIVELY
Q3 Journal Ikonomicheski Izsledvania
Creator : Febrilia I.
2025 0 cited
Entrepreneurial Orientation and MSME’s Tourism Performance: The Mediating Role of Social Media Capability
Q2 Journal Journal of Applied Data Sciences
Creator : Parlyna R.
2024 0 cited
Survival Decisions and Adaptation Strategies of Small-scale Fishers in the Face of Extreme Weather Impacts in Coastal Areas
Q2 Journal Journal of Marine and Island Cultures
Creator : Rahim A.
2024 0 cited
Are you a hedonistic or utilitarian? Understanding the role of consumer mood in the relationship between e-commerce attributes and customer motivations
Q3 Journal Nurture
Creator : Febrilia I.
2024 1 cited
Understanding Online Cheating Behavior among Education Students
no-Q Journal International Conference on Electrical, Computer, and Energy Technologies, ICECET 2024
Creator : Adha M.A.
2024 1 cited
Exploring the influence of emotions on sustaining purchase intentions through the online store in Indonesia
Q2 Journal Humanities and Social Sciences Letters
Creator : Sari D.A.P.
2024 0 cited
Online Impulse Buying: Investigating the Role of E-Commerce Attributes, Customer Motivation, and Urge to Buy Impulsively
Q2 Journal Journal of Behavioral Science
Creator : Febrilia I.
2024 3 cited
Unraveling Youth Interaction with E-mail Marketing in Elevating Consumer Engagement
no-Q Journal International Conference on Electrical, Computer, Communications and Mechatronics Engineering, ICECC
Creator : Krissanya N.
2024 0 cited
Exploring the role of green brand positioning in determining green product purchase intention
Q3 Journal International Journal of Applied Economics, Finance and Accounting
Creator : Krissanya N.
2023 4 cited
Why do people shop? Understanding consumer e-commerce shopping intention in Indonesia: Mediating effect of shopping orientation
Q3 Journal Nurture
Creator : Sari D.A.P.
2023 2 cited
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Article Quartile
Research Output
  Scopus GScholar WOS
Article 32 406 13
Citation 213 2,536 42
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